Whether you’re building a new house or just redoing your old one, choosing a carpet dealer is a huge decision. Before you buy, it’s important to consider this: All carpet isn’t made alike, and neither are carpet dealers. Here are a few major things to keep in mind as you make your decision:
- Look for Carpet Dealer Sales Expertise
Local, independent carpet dealers are experts in their fields. Think about it: If you’re going to a big box store like Home Depot or Lowe’s, turnover is high. Every new employee can’t be an instant expert in every department. Small carpet dealers whose business is flooring and nothing else know the ins and outs of the industry, as well as the specific flooring concerns of your area.
For instance, Wilmington, NC, carpet dealers like the folks here at Crystal Carpet & Flooring Company know exactly how our salty, humid air and sandy soil will affect your carpet over time, and what you’ll need to keep in mind as you shop. They’re also much better equipped to suggest the types of carpets that will best fit your flooring needs.
- Watch Out for False Advertising
You’ve probably seen those too-good-to-be-true ads on TV from the best-known home improvement stores. You know the ones: they advertise massive sales, usually saying installation is free. The truth is, quality carpets – and proper installation – both cost money.
What those stores aren’t telling you is that the carpet they’ll give you as part of the deal is the cheapest they could buy wholesale, marked up to a price that covers their installation costs. A local carpet dealer is much less likely to try to structure his or her pricing with hidden or built-in costs because they know happy clients will make or break their business.
- Ask about the Installation Team
Most independent carpet dealers have been working with the same installation teams for decades. This might not seem important at first, but an installation team’s knowledge of their business is essential to successful flooring. An improperly installed carpet can easily lose half of its advertised lifespan.
Big-box stores often farm out the installation work to local-area contractors. They’ll give the project to the lowest bidder to save on their own costs, and there’s little-to-no oversight regarding who those contractors are—their expertise, proficiency, company reputation, even knowledge of the flooring industry.
If you buy your carpet from a big-box store and have an issue with the installation, what you’ll find is that the people who installed it don’t actually work for the company. You’ll likely have to resolve the problem spending hours on the line with the store’s corporate office—wasting time you could have spent enjoying your new floors!
These are just a few key considerations when choosing your carpet dealer. Interested in learning more? Head down to our showroom in Wilmington, NC to look at our products or speak with our expert flooring specialists.